Sunday, August 29, 2010

FACT mixes

Probably the FACT magazine Mixes are the best and more solid of the many music mix series out there—check this Day&Night post for a good selection—. And one pretty eclectic too: from Indie heroes—The XX—, to reputed DJs—Ben Klock—, remixers—Ewan Pearson—, or electronic music producers—Autechre, Robert Hood—.

The good thing is that each week there is a couple of new mixes to discover. The not so good thing is that download is only possible during three weeks. Again, the good thing is that there is a complete archive in Mixcloud, so the music is available online.

Two of my favorites are the ones by King Midas Sound and Fantastic Mr. Fox, but there is a lot of music to explore.


Sunday, August 22, 2010

Tomi Lebrero & Vincent Moon

This is one of the Videos Vincent Moon showed yesterday at one video workshop in Seattle. Shoot in Buenos Aires February 2010, it portrays Tomi Lebrero. Is just one take and incredibly beautiful. Moon himself said that it was one of his finest works.

Take Away Show #104 _ TOMI LEBRERO from vincent moon / temporary areas on Vimeo.


Thursday, August 19, 2010

What big companies told Behavioral Advertisers about you

I agree with Jeff Jarvis when he says that web cookies have been there for more than fifteen years, and that the advertiser have always knew things about us that we never told them. In fact that's part of the bargain: we get web content for free because we are being targeted with commercial intentions. But that doesn't make the following infographic by the Wall Street Journal less scary. It tracks the main 50 websites in the US and explains how many cookies do they install in your browser when you visit their site and who do they sell your information.


Wednesday, August 18, 2010

Can we date?

Good article and great infography [text by Erik Bryan, graphic by Jennifer Daniel] in The Morning News.

[Vía Euge]


Tuesday, August 17, 2010

What Is Behavioral Targeting?

Presentation for my U.S. Digital Media Law and Policy class. MCDM - UW. Summer 2010.


Friday, August 13, 2010

Monday, August 9, 2010

Prezi: You will swoon as I zoom

Forget about slides. In today’s hyperlink world, a classic presentation feels like being inside of a corridor without the option to enter any of the side doors.
If you’re still stuck on PowerPoint presentations, it may be time to try out more dynamic alternatives, like Prezi, which has the financial and advisory back of TED and Twitter founder Jack Dorsey.

TechCrunch contributor Robin Wauters called Prezi "the coolest online presentation tool I've ever seen." And Garr Reynolds, who coined the phrase ‘Presentation Zen,’ earlier this year declared Prezi a presentation tool more suitable for the digital natives than its competitors.
That’s a lot of praise for Prezi. So, let’s see what it’s all about.

Elevator pitch
Prezi is a flash-based nonlinear storytelling tool for creating dynamic multimedia presentations. The end result is not a set of slides, but a canvas where the user can zoom in and out, discovering contextual relationships.

Prezi’s strengths
As Prezi's Community Manager, Zoltan Randai, explains, “slideshows haven't really changed since the late 1950-s, when the first acetate slide projector hit the market, while Prezi matches the way we consume information on the internet.”

Prezi is more customizable and agile than Power Point or Keynote, and offers the ability to integrate video, .pdf documents and vector images.

Because it’s an online service, Prezi is not only a creation tool, but also a distribution platform. This is fostered by the fact that many “prezis” are created as public objects that anyone can see, embed, and even copy and modify.

To keep the final product private, you need to sign up for a paid plan, but since January students and teachers can get the basic paid plan (“Enjoy”) for free. This has helped boost traffic to their site.

In addition to educational purposes, Prezi can also be a powerful tool for businesses.

“Prezi allows the audience to get your points immediately, while they have a clear picture about relations, arguments, and the tiny details. Many customers use Prezi not only for business presentations, but also for project planning, market research and analysis. They use it as a media wall in their offices or on the smart board at meetings. But the most interesting way of using the tool is collaborating in workgroups,” says Randai.

As storytelling starts to be more important in all complex organizations—from
schools to companies—Prezi seems to be in a great position to become a basic tool for internal communication, and even as a journalism tool for multimedia pieces.

Some examples
The best way to learn what you can do with Prezi is to take a look at what others have done:

How to make business presentations
Sweet recipe to solving problems (a good example of Prezi’s animation capabilities)
Playing to Learn? (an example of an educational prezi)
MySpace LeWeb Keynote (by MySpace Mike Jones)

For more examples of public prezis, visit

This article was originally written for the class Digital Media Economics and Management. MCDM, Spring 2010.


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